This concept graphic reimagines a first-round Stanley Cup Playoff matchup announcement for the Boston Bruins in a cinematic, poster-style format inspired by NHL social media graphics. The design features a brown bear holding the horn of a defeated sabre to symbolize the Bruins vs. Sabres matchup, paired with a clean layout and minimal branding elements. Generative AI was used to create the base imagery, Photoshop was used for image adjustments and background removal, and Illustrator was used to build the final composition, typography, and branding. The final design was created with scalability in mind, allowing it to translate effectively across social, digital, and print platforms.